4. Planning for Success

4. Planning for Success

4. Planning for Success Start developing a plan Taking the time to map out a realistic plan for your business before you open will pay off in the long run. Many successful entrepreneurs will agree that solid planning, both short-term and long-term, is the key to...
5. Four Methods of Getting into Business

5. Four Methods of Getting into Business

5. Four Methods of Getting into Business Getting into a Business There are four basic methods of getting into business; start from scratch, purchase the assets of a business that has ceased operation, purchase an existing operation, or pay the fee for a franchise...
6. Types of Business Formations

6. Types of Business Formations

6. Types of Business Formations There are four common types of business structures in Prince Edward Island: sole proprietorship, partnership, corporation and cooperative. Each of these structures is described below. The structure you choose will depend on various...
7. Developing a Marketing Strategy

7. Developing a Marketing Strategy

7. Developing a Marketing Strategy Like all aspects of business formation, developing marketing strategies requires careful planning. A successful marketing strategy presents a product or service to customers at a price that meets the business’s profit goals and in...
8. Market Research

8. Market Research

8. Market Research Market research is finding out, in an orderly fashion, what your target customer’s attitudes, opinions, needs, wants, likes, and dislikes are. Good market research eliminates guesswork and becomes the cornerstone upon which new business owners can...
9. Exceptional Customer Service

9. Exceptional Customer Service

9. Exceptional Customer Service What is a Customer? Customers can be demanding, irritating and, at times, a total nuisance. Customers are also the lifeblood of every business. Think about the fact that if your potential customers are not interested in buying whatever...
10. Business Financing

10. Business Financing

10. Business Financing Not having sufficient capital is one major reason why many businesses fail. Underestimating capital needs can quickly drain your financial institution account and leave your business in a cash crunch. When starting any venture, two types of...
11. Understanding Financial Statements

11. Understanding Financial Statements

11. Understanding Financial Statements aWhat are Financial Statements? The basic financial statements used by a small business are the balance sheet, income statement, and cash flow statement. The balance sheet can be compared to a snapshot taken of a business at one...
12. Maintaining Business Records

12. Maintaining Business Records

12. Maintaining Business Records The main objective of maintaining business records is to provide useful information which the owner can use in directing business operations. Effective record keeping becomes a very important management tool for the business owner as...
13. Cash Flow Projection

13. Cash Flow Projection

13. Cash Flow Projection Projecting Cash Flow All businesses, no matter how small or large, function on cash. Cash is the lifeblood of any business. Ineffective credit and collection policies can create a cash crisis, where you have bills to pay but not an adequate...