Mexico ANTAD Show & Multi-Sector Trade Mission 2026

Innovation PEI, in partnership with the The Trade Commissioner Service (TCS), is recruiting export ready Island companies to co-exhibit in the Canada Pavilion at Expo ANTAD & Alimentaria Mexico (Expo ANTAD) taking place in Guadalajara, Mexico from May 18-22, 2026.
Dates: May 18-22, 2026
Location: Guadalajara, Mexico
Expo ANTAD (Asociación Nacional de Tiendas de Autoservicio y Departamentales, which translates to the National Association of Supermarkets and Department Stores) and Alimentaria is Mexico’s largest retail-focused trade show. The Trade Commissioner Service (TCS) in Mexico has coordinated a Canada Pavilion at this event for over a decade with participation from key Canada agri-food trade associations as well as Canadian provinces. The Expo is divided into two halls – the national hall where major retail organizations have their stands and the international hall where we can find many country pavilions.
Why Participate:
- At the March 2025 edition of ANTAD, the expo counted more than 1,200 exhibitors and the event was attended by close to 47,000 visitors from 67 countries.
- Mexico’s major retailers, convenience stores, specialty stores, and department store chains, as well as a range of distributors have booths at the event with buyers onsite.
- Great visibility for companies who are already present in the Mexican market and for new-to-market exporters.
- The Trade Commissioner Service will again be offering pre-show webinars as well as on-site activities including a briefing, market and retail tours and a group dinner
- For an additional fee, companies can have access to customized B2B meetings during the show organized by a seasoned consultant we have worked with for many years.
At the last edition of ANTAD in March 2025, the Canada Pavilion showcased 21 Canadian exhibitors. Companies took part in a pre-event briefing and visits as well as a program of pre-arranged B2B meetings, held in-person at the expo. The B2B program resulted in 258 coordinated meetings with Mexican retailers, importers and/or distributors for the 21 Canadian companies, an average of 12 meetings per company with their key targets. Exhibitors reported that their participation in Expo ANTAD & Alimentaria resulted in over 115 sales leads and potential projected sales of up to CAD$10.2 million.
The participation fee is $1150 for exhibiting and $862.59 for Multi-Sector Mission.
🗓️ Deadline for this mission is March 2, 2026
For more information on this Business Mission please contact the event lead, Jamie Blanchard.
Jamie Blanchard CITP®|FIBP®
Global Trade Officer – Innovation PEI
jrblanchard@gov.pe.ca (902)368-4474 or (902)314-0749 cell


