Innovation PEI

China International Import Expo (CIIE) 2026
2026-11-05 - 2026-11-10
Innovation PEI is seeking interest from export-ready PEI-based agrifood companies to participate in the Canada Agrifood Pavilion & Agricultural Products Hall at the 9th China International Import Expo (CIIE), taking place in Shanghai from November 5 to 10, 2026.

The pavilion, organized with support from the Consulate General of Canada in Shanghai, will showcase high-quality Canadian products and provide participating companies with opportunities to connect with Chinese buyers, distributors, and media through a globally recognized trade platform.

Dates: November 5 to 10, 2026

Location: Shanghai, China

Mission Key Sector:

Agriculture and Agri-food, including fish and seafood

Why Participate:

Direct access to a large, high-quality pool of international buyers and decision-makers at one of China’s most influential import platforms.
Opportunity to showcase products within an official Canada Pavilion, enhancing credibility and national brand visibility.
Pre-arranged B2B matchmaking and on-site promotional activities to accelerate connections with Chinese buyers and distributors.
Entry to Consulate-led networking, events, and shared meeting spaces, supporting relationship-building and deal development.

Click here to download more information on CIIE, including Exhibitor Requirements.

Funding Support: Innovation PEI’s Export Trade Assistance can cover up to 40-60% of eligible travel-related expenses for eligible participating companies from PEI, including economy airfare, accommodations, and meals. For detailed information, please click here.

Exhibitor Type

Cost per SQM

Minimum Rental Spaces

Minimum Costs

Companies

C$1,000/SQM

9sqm, expandable in increments of 9 sqm

C$9,000

Industry Associations

C$1,000/SQM

6sqm, expandable in increments of 6sqm

C$6,000

Provincial Groups

C$1,000/SQM

9sqm, minimum 4.5 sqm/company, expandable in increments of 9sqm

C$9,000

Spaces ≥ 50sqm

10% discount on total costs

Spaces ≥100sqm

15% discount on total costs

Payment: A deposit of 50% of the total fee, with a minimum of C$6,000, is required by May 29, 2026 (China Standard Time) to secure the space. Payment instructions will be provided to the contact person listed in the registration form.

🗓️ Deadline for this mission is May 22nd, 2026.

Click here to register for this mission.

For more information, please contact:
Lannia Pan MacAleer
Trade Development Officer, Global Trade Services
902-368-6208
lpmacaleer@gov.pe.ca
